The client, a UK based company, is renowned for its high quality, reliable and easy-to-use software product for the manufacturing industry wants to increase its sales by Email Marketing. To achieve this objective, it considered outsourcing email marketing operations to India, and partnered with Access BPO for the design and implementation of the initiative.

Access BPO performed a detailed study about the software offered by the company. In parallel, Access BPO developed a database of manufacturing industries email by conducting internet search. The email flyer was created in such a way that it will be delivered directly to the inbox. The email will be sent 1 at a time to ensure professionalism and eliminate bounce backs.

The quality and delivery of Access BPO’s email marketing services have given the client the potential to improve top line sales.